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My Rollercoaster Journey Into Real Estate

by | Jun 20, 2024 | Idaho Real Estate

My Rollercoaster Journey Into Real Estate

The journey into real estate was an unexpected turn in my career path, filled with challenges and triumphs. Growing up, I was immersed in the world of real estate, working alongside my father and aunt on their small real estate team during the early ’90s. Back then, real estate seemed daunting with its paper listings, phone book prospecting, and time-consuming processes. Despite my father’s encouragement after college, I resisted entering the field.

Instead, I ventured into sales and marketing, holding roles such as Business Development Manager, Chief Marketing Officer, and Commercial Acceleration Director among others. My career spanned various industries, from large corporations to startups, each role offering its unique rewards.

However, a major turning point came when I moved to Idaho from France, where I briefly worked remotely in business development for a Paris firm. Facing job insecurity during a company transition, I joined a friend’s cybersecurity startup in San Diego. Promised substantial bonuses and benefits, I relocated, only to face a clash in management styles and a lack of support during my pregnancy, including delayed medical benefits, and minimal maternity leave. The situation deteriorated quickly, culminating in my dismissal six months pregnant, without benefits or income.

Devastated, with dwindling savings and a baby on the way, my father suggested I reconsider real estate. Reluctantly, I enrolled in real estate school alongside my French husband, speaking limited English, embracing the challenge even as we prepared for our son’s arrival. After obtaining our licenses, we joined Keller Williams and started our venture in real estate by door-knocking in our neighborhood and hence the rollercoaster journey into real estate commenced.

The early days were grueling. With no income, we relied on second-hand baby supplies and modest support from friends and family. Real estate felt like a step down initially, tainted by the pushy sales tactics I encountered from other agents in the field.  Determined to use my extensive business experience, I eschewed the aggressive methods taught in various real estate courses and instead focused on building genuine community connections through a neighborhood newsletter I created, offering real estate insights and home maintenance tips.  After a month we landed a listing in our neighborhood.  It was a stressful, but gratifying experience, however, the payout only left a small dent in the  costs we had incurred in our first year in real estate.  Despite the negative income, we continued.  We door-knocked together in our neighborhood and I did a lot on my own.  For eleven months we gained leads, but no contracts.  I started to wonder if I had made a mistake.

Despite a slow start, my persistence paid off when I met a home-flipping couple who trusted me with their projects. This partnership was enlightening and pivotal, providing practical knowledge about home renovations and real estate sales. Gradually, my reputation grew through referrals and consistent community engagement.

Today, after seven years, real estate has become the most rewarding chapter of my career. It offers the flexibility to raise my son and the satisfaction of guiding clients through one of the most stressful yet exciting phases of their lives. I’ve learned from every transaction, refining my processes to reduce stress and enhance the client experience. This approach has built a loyal client base that values the attentive, personalized service I provide.

Through ups and downs, real estate has taught me resilience, empathy, and the importance of genuine connections, making it a profoundly fulfilling field that continually inspires me to grow both professionally and personally.

Reflecting on my path, I am profoundly grateful for the forced shift into real estate. It has not only allowed me to develop a fulfilling career but also to make a significant impact on the lives of others, whether they are bidding farewell to a cherished home or stepping into their first purchase. My passion now lies in assisting those relocating to Idaho, helping them integrate and thrive in their new community.

Boise and Beyond articles guide by Jennifer LouisAs a five-star reviewed real estate agent and relocation specialist, I bring over 20 years of experience in sales, negotiations, and deep knowledge of the local market. My commitment to providing above-and-beyond service is designed to make your transition into or out of a home as seamless as possible. I am dedicated to analyzing market trends and data full-time, ensuring that you are making the most informed decisions in these changing times.

Whether you are a first-time buyer looking to make a smart investment in your future or a seller aiming to get top dollar for your property, my expertise and proven track record are your assets. Choosing the right real estate agent matters in one of the most important financial decisions you make.

If you’re considering buying or selling a home in the Boise area, it’s essential to work with a knowledgeable and experienced realtor who can guide you through the complexities of the real estate market. For expert advice and dedicated service, feel free to reach out to me for all your real estate needs.



Boise Real Estate ProfessionalFor expert guidance on preparing your home to sell or if you are considering moving to Boise, contact Jennifer Louis, a Boise real estate and relocation expert. Set up a time for a consultation here.  In the meantime, make sure to follow me,  Jennifer Louis, Boise Metro Real Estate Expert, and local relocation guide on Instagram, Facebook, or my blog for fun facts about Boise and of course a few things real estate.  (208) 509-9122 or

Meet The Author

Jennifer Louis

Residential Real Estate Expert

Jennifer Louis, Boise Area Real Estate Expert is a relocation specialist for Boise and the Treasure Valley. Helping hundreds succeed in finding their perfect home while simultaneously assisting homeowners to prepare and sell their homes.

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